In March I did a bit of reflecting about my biz. Here are three things I learned this month!
Facebook groups actually do work…
…IF you actually provide value and stay consistent with your engagement. I realized lately that a majority of my clients have come from word of mouth due to Facebook groups that I am in. I think back to how I met these clients, and it’s basically just through continuing to engage in conversation and mutually providing value and promotion. It’s not all about promoting yourself in those groups. It’s about showing your expertise, and also showing interest in what others are doing too. Facebook groups are meant to be support for freelancers and entrepreneurs and all of the sub-categories in between. Treating it like that, and not as free promotion, has actually proven quite helpful! Some of my favorite groups are Freelance to Freedom and Modern Web Chicks.
Uncertainty is guaranteed.
I’m in a business league, and there are a few of us who are venturing into a new area of business. The one thing we all have in common is uncertainty. We’re uncertain about how to start, how to balance what we’re doing with what we’re venturing into, etc. And the thought of putting effort into something so uncertain is scary. When you’re a freelancer or solopreneur, your time really is worth money. So putting time into something that has no certain path is challenging. But I think that’s why we love it, right? By the way, my new area of business is websites + online marketing for gyms. I’m just getting started, but pretty excited about the possibilities.
Online classes only work if you actually do them.
I hate to admit it, but I’m a serial online class buyer. I can think of three classes right now that I’ve paid for and haven’t finished. They’re all valuable, but I hit a point where I need to do some real soul searching work and I get stuck. So my goal for April is to finish at least one. There are so many awesome classes available right now, and they all have great copywriting that makes you think, “YES, I do need this!” But really, what you need is to tackle one aspect of your business at a time. If you’re like me, make the challenge to complete one course you’ve bought this month.
That’s all for now. What did you learn in your biz last month?
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